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Traffic Builders & Eneco success story

How to gain more valuable prospects and lower CPA at the same time? Let the answer be a case of Eneco & Traffic Builders in collaboration with Google Ads! Eneco and Traffic Builders have been working closely with Google for years to further optimize the campaigns. Where previously successes were achieved with untapped long-tail search […]

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search user intent
Search intent – SEO driven by emotions and needs
attribution
Comparison of data-driven attribution models in GMP
From impression to conversion…