Bluerank, Fullstack Experts (Bluerank sister company), Peak Ace, and Web2Media Shine at the 2025 European Search AThe Dall Alliance is proud to announce that member agencies Bluerank, Full Stack Experts, and Peak Ace have been recognized for their outstanding achievements at the 2025 European Search Awards, held on May 8 in Krakow, Poland. These accolades underscore the alliance’s commitment to excellence in digital marketing across Europe.
Bluerank: Setting the Standard in Integrated Strategy and Health Sector SEO
Polish agency Bluerank brought home the Best Use of Search – Health (Large) award for their campaign with ALAB Laboratoria, titled “Seamless SEO Migration for Growth.” The project was praised for its innovative strategy, flawless technical execution, and successful use of AI to personalize content at scale.
Bluerank also won Best Integrated Campaign (Large) award for its work with Rainbow Tours S.A., on a campaign titled “Our Journey to 1 Billion PLN”. The judges were impresed with the specific audience targeting, AI-driven approach and integration of channels, resulting from a longstanding partnership between Bluerank and one of Poland’s leading travel agencies.
Full Stack Experts: Innovation and Industry Impact
Full Stack Experts, Bluerank’s sister company and a rising star in the industry, claimed two awards for their work with fashion retailer RESERVED:
- Best Use of Search – Fashion (Large)
- Most Innovative Campaign (PPC) (Large)
These honors reflect the agency’s ability to blend creativity and technical precision, especially in competitive e-commerce environments. Their campaigns impressed the judges with data-led strategies, automation, and bold experimentation, which delivered outstanding results for RESERVED across many channels.
Peak Ace: Leading with Creativity and Data
Berlin-based Peak Ace won three major awards, including Best Use of Search – Travel / Leisure (SEO): Large for its TUI campaign “Dominating digital newsrooms with data (storytelling).” Judges praised the campaign’s agile, data-led content strategy and its success in surpassing revenue targets while securing high-profile media placements. It was seen as a defining example of blending research with powerful storytelling.
Peak Ace also took home Best Use of PR in a Search Campaign: Large for the same TUI initiative, recognized for its structured, seasonal PR approach that prioritized high-authority backlinks and built long-term domain equity.
In addition, the agency won Best Use of Search – Travel / Leisure (PPC): Large for its Luxair campaign “Cleared for Takeoff,” celebrated as a data-driven sollution that used persona targeting and creative automation to optimize ROAS and reduce costs in a highly competitive OTA landscape.
Web2Media: Data as a Growth Engine
Representing Denmark, Web2Media won the Best Use of Data (PPC): Large award for its campaign with KAFFE Clothing, titled “A Tailored Approach: Minimising Ad Waste with First-Party Data.” The campaign was highlighted for its strategic use of return-rate data to define target audiences, effectively reducing waste and increasing customer lifetime value. Judges recognized the team for collaborating with data analysts to build an efficient data integration solution that delivered strong performance despite a modest budget.
A Shared Win for the Dall Alliance
This year’s awards showcase the collective strength of the Dall Alliance and the innovation that thrives when knowledge and talent are shared across borders.
Zbigniew Nowicki, Partner at Bluerank and Dall Board Member, reflected on the success from Dall partner agencies:
“It’s amazing to see what we can accomplish together across borders. Your work continues to set the standard for innovation in digital marketing across Europe.”
The success of Bluerank, Full Stack Experts, Web2Media, and Peak Ace reinforces Dall’s mission to connect the best minds in digital marketing, creating an environment where excellence and collaboration go hand in hand.
As we look ahead, the Dall Alliance remains committed to fostering innovation and supporting our members in driving success across every market.
Congratulations to our partner agencies, your work continues to inspire!
