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LinkedIn is mostly associated with a social network where we can present our professional experience, build a network of contacts or find a new job. It is also a perfect advertising platform. You can target your audience in many ways. There are around 200 characteristics accessible! Therefore, it’s easy to be lost in the maze of so many options.
Types of LinkedIn targeting touched in the video:
- Interests & TraitsDemographics & location
- Experience
- Education
- Company (B2B, B2C)
Watch a full episode and find out how to precisely reach the right audience for you.